Presentation makes perfect!

As I prepared my cards for shipment to their respective buyers today (thanks by the way!), I decided I needed a new way to package the cards. Those who buy my products most often send them to other people, who ultimately experience the joy and excitement- the ultimate goal of my creations. However, in this business it is my goal to reach two tiers of people, 1) those who buy my products, and 2) those who receive them. It is my desire that the purchasers of the cards experience a similar type of excitement.

In the past, I have simply wrapped the cards asĀ  a package using hemp, but I was aching for a new look. About three weeks ago I took a stab at creating my own paper. I have only made white paper currently, however, I did experiment with adding foliage into the paper. The paper turned out great! As I glanced around my craft space, looking for wrapping inspiration, I spotted my handmade paper and decided that it was perfect!

I simply wrapped the cards within the paper and adorned with ribbon. The look achieved my ultimate goal which is to cultivate excitement for my clients as they receive their cards. Here’s a look at my new wrapping, it will no doubt evolve as my company does, but for now I think it’s a great, fresh new look.

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One Comment

  1. Posted November 30, 2009 at 3:20 pm | Permalink

    Great idea! It looks beautiful, and very original.

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